Fallin’ for Loft

loftI’m a Loft girl for sure.

Not only because I was once featured on their Instagram (pinch me!), but also because they design clothes for the lifestyle I live. Clothes that are easily remixable and can move from work to weekend and back again.

I read this article a few months back (when Lena Dunham was spotted in Loft apparel) that said that Loft was a “mom brand”. Well I don’t know if there is anything wrong with that, especially since my mom was the one who introduced me to the brand, and moms want to look nice too, right?

Anyways, if liking a “mom brand” is wrong, then I don’t want to be right! So check out my favorites from Loft’s current collection (with some super 70s vibes thrown in), and get your shopping bag going!

  • Kaci

    You’re on Loft’s homepage!

  • I have to say that Loft has been killing it with their fall collection! I am SO tempted to buy a few pieces for after my baby is born–I really don’t want to miss out on all the cute ankle pants they have right now!

  • I can’t believe someone would call it a mom brand! Young mom maybe? I’ve been relying on them for years for affordable work clothes that don’t age me too much. Some things you have to look at carefully (sheer sweaters, ahem), but otherwise when you take advantage of their regular 40% sales you can’t go wrong. I love their denim too, can’t stop wearing their new high waisted flares, even though I keep getting high school flashbacks! :)